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"Patent Pending" for marketing "NEW"

Nothing "confirms" that your product is NEW better than a Patent Pending Number.

Patent Pending Numbers are associated with NEW ideas. When customers see that your product is "PATENT PENDING" they "know" it's NEW.

Most competitors merely "claim" their products are NEW. By simply adding a "PATENT PENDING" stamp, your customers will "know" it. In a forest of claimed "new" products, yours will stand out!

Don't just stamp your product "NEW". Stamp it:

Claim It Image New

ROLO's "PATENT PENDING" STORY

"Patent Pending" prominently marked on ROLO sweets told customers it's "New", and kept competitors guessing what's protected. Was it the caramel centre, the cylindrical stack or the frusto‐conical shape? None of these. Rolo merely patented placing a paper sleeve around a foil wrapper. Today, ROLO is securely entrenched in its corner of the market.

Rolo Marketing Image

Patent Pending Strength

Protection

Marketing

Deterrence

JELLY BEAN's "PATENT PENDING" STORY

Everyone loves JELLY BEANS, and they've done so for over 150 years! What initially encouraged customers to try it … and competitors to "shy away", was its "Patent Pending" mark. The serious patented technology behind "the most flavoursome bean on earth" was an incredibly underwhelming: "Sugar‐coated marshmallow".

Jelly Bean Marketing Image

Patent Pending Strength

Protection

Marketing

Deterrence

Market your product "Patent Pending"

What to do:

  • Get a Patent Pending Number for only $99
  • Receive a Patent Pending Number within 1 business day
  • Mark your product "PATENT PENDING" in 177 countries

Where to use "Patent Pending", and for how long

The Patent Pending Number allows you legally to mark "new" products "PATENT PENDING" in all 177 countries for 12 months. After 12 months, stop claiming your product's "new". Reformulate and start a "NEW & IMPROVED" campaign with a new Patent Pending Number.

Patent Pending Numbers ‐ a powerful marketing tool for NEW products.

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